Muhtaseb Cosmetics Factory Company

Company Establishment: www.mcosmetics.com Muhtaseb Cosmetics Factory is a Jordanian company established in Amman in 1998. The company owns several brands, including Dead Sea products, men’s hair styling and grooming products, and natural skincare lines. Our products are distinguished by high quality standards and are driven by continuous research and development, enabling the company to compete strongly in both local and regional markets. Company Vision: To deliver innovative and distinctive products that compete in both quality and price with leading international companies specializing in cosmetics, haircare, skincare, and body care—while establishing a strong presence in both global and local markets. Research & Development: We provide a fully integrated sales pathway, starting from customized formulation, manufacturing, and production, to packaging, branding, promotion, and distribution. Our executive management team holds academic qualifications ranging from bachelor’s to master’s degrees, along with the professional expertise required to lead the company toward its strategic development goals. Company Achievements & Development Milestones: The company was founded in 1998. The brands Shock Professional and Nature’s Heart were launched between 2005 and 2006, followed by the launch of Aqua Therapy in 2011. We continuously strive to enhance our industrial and marketing readiness to enter new export markets and expand the reach of our distinctive, locally inspired Dead Sea skincare products. In 2015, the company issued its first customs declaration, marking the beginning of its export journey. Since then, we have successfully entered the Saudi and UAE markets, in addition to Hong Kong. The Shock brand has secured a strong position in the local market due to its high quality and unique formulations tailored to men’s hair care. Our development team and market analysts remain consistently responsive to evolving customer needs and preferences. To date, Muhtaseb Cosmetics Factory has developed and launched more than 142 products. Consumer satisfaction and well-being remain at the core of our priorities.